Willingness To Pay Is Malleable … For Example

Posted on July 16, 2010July 18, 2010 by Rags Srinivasan

Willingness to Pay is not a static number – it varies based on purchase ocassion and how the customer is paying for it!

4 thoughts on “Willingness To Pay Is Malleable … For Example”

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Rags Srinivasan says:

July 18, 2010 at 8:07 am

Sorry about that. Fixed it now.

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Stephan Wehner says:

July 16, 2010 at 9:48 pm

Hey Rags, I can’t read the text in your cartoon. The resolution is pretty low. — Stephan

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