Value Distribution – Weight Scales

Weight Scales

 

Can you see the likely value distribution for features and the pricing is aligned to capture that value?

You really don’t believe Wifi is priced about $70 more because of marginal cost, do you?

Do you know how to find how your customer segments value different features and hence how to charge for them?

 

Note: In the example above observant readers will notice brand is another variable that could influence the price difference.